How to Create an Irresistible Offer that Stands Out
How to Create an Irresistible Offer that Stands Out
In any market there this same question is heard over and over…
“How can I create an irresistible offer that I can offer to my target audience? Why should they come to me instead of going to any of the other competitors promoting in the market?”
This is a great question… So let me help you out. Today let me reveal to you…
The four-secrets you can use to beat your competition and get more clients…
The Competition is NOT as tough as you think
You’re wondering, why would someone buy from me when there are thousands of other competitors all over the world they could buy from?
Here’s the truth—the competition is much less than most people imagine.
There is not as much competition, because most companies are not consistent with their marketing.
So just stay persistent and keep marketing to your target audience. And there’s no question you will start getting new leads and sales.
Add more value with bonus offers
When you’re trying to sell somebody on any program, here are two things that will make them want to buy…
— Create a bonus around getting them more of the benefit, or
— Create a bonus that will help them avoid challenges
If you are teaching the person about an Internet marketing product—a product that’s will show them how to market and make more money—then what kind of bonus should you offer?
Let’s think for a moment… What does an affiliate marketing client want the most? How will your offer make their life better?
Most people want commissions without doing much work, and they want more and higher commissions—as quickly as possible.
So you should offer them a ‘Free’ E-book that will show them how to get higher commissions as quickly as possible. And tell them they will receive this ‘Free’ E-book if they sign up. If you don’t have your own e-book, just Google “free books in the public domain,” and find one that shows how to make more money.
Another option could be, “I’m going give you a traffic shortcut. I’m going give you the one traffic source that I discovered after going through 10 other traffic sources that didn’t produce an ROI, and this one traffic source was responsible for me making my first X, Y, Z in commissions. And I’m going hand you this shortcut on a silver platter, as your FREE bonus.”
Identify what problems or challenges your prospect wants to overcome?
One way to differentiate yourself from the competition is to think of common problems your clients would not want to do.
For example, if you’re aware that most people don’t like making cold sales calls on the phone to their new leads, you can offer “follow-up phone calls for them”.
This unique selling proposition could set you apart from competition, taking away a big problem of your prospective buyers.
Create useful shortcuts for your clients
If you can offer them shortcuts to making a sale, your clients will be very interested.
So how can you do this?
Make a list of other problems your potential customers might have. Maybe their #1 issue is getting more traffic to their website.
So you could offer to send your private list of traffic sources. There might be 10 different traffic methods you’ve tried, and you went through all 10 to find the one that actually produced results.
Share those hard lessons you’ve learned with them for Free—help them avoid that pain, and they will become your customer!
You could offer them other services that they need but they don’t have time or the man power. Offer to do free follow-up phone calls, free traffic sources, or even a free do-it-for-you blog that’s already written…
When people start accepting your “Free” bonuses you will have warm leads that will buy from you time after time for years to come. That’s a little-known secret… it’s called increasing the “lifetime value” of your customer.”
Even if you are just beginning in your career, if you start to create useful shortcuts for your clients, your brand loyalty will quickly grow. Plus, you’re business will start making some real money.
People WILL respond to free offers, and once you have them on your list, you could have a customer for life!
Now ask yourself this question:
“How much I would spend for a completely “done for you” system that can help you immediately start earning an extra $5,000 – $10,000 per month or more cost?”
If you could make that kind of money in as little as sixty minutes a day, the value of that gift would indeed be priceless—peace of mind for you and your family.
The best part… You can start earning $1,250, $3,300, even $5,500 or more, over and over again, for every sale you make.
If you’d like to learn more about the …………….., Click Here!
Headlines are everything!
You need headlines for the pages of your website, the articles on your blog, the emails you send out, your Facebook ads, your videos and so on.
Without a doubt, the headline is the most important piece of copy you will write. If you get it wrong, your audience will leak away. If you get it right, they’ll want to read on.
USE HEADLINE GENERATORS
If you’re new to writing headlines, there are many online headline generators you can use. All you need to do is provide some information about your offer and your audience, and they will spit out a headline.
After using the online headline generators for a while, you’ll start to notice what makes a good headline. Generally, you want to target pains and frustrations and pull at the heartstrings.
Once you start writing your own headlines, you can use this tool to evaluate your headlines. Enter your headline into the box and it will give you a score of its effectiveness.
OTHER TIPS FOR GOOD HEADLINES
Here are some good rules of thumb for writing effective headlines.
You can’t go wrong by writing a headline that asks a question. When people read a question, they are compelled to answer it, even if only in their heads. If the answer is yes, they’ll read on through the rest of the ad.
Use the word “you” wherever possible. This is always appealing.
Finally, write headlines that address a problem. That way, the reader knows that you understand and empathize with their problem.
Problems also get attention better than anything else. Newspapers know this. Pick up a newspaper and you’ll notice that most headlines address problems rather than positive news.
Stick to these rules, and with some practice, writing good ad headlines will become second nature.
The MOBE Gold Masterclass goes into more depth on this topic. It will show you how to write copy and build a consistently profitable business using a Customer Acquisition Process. To learn more about the Gold Masterclass, click HERE
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